E-commerce M&A Due Diligence

What the Data Room
Won't Tell You.

Tronvik isolates systemic regulatory liabilities, illegal consumer conversion mechanics, and hidden operational friction purely from public data — before you open the data room.

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Compliance Non-Compliance Creates Fake EBITDA

When an e-commerce target operates outside EU regulatory frameworks, their reported financials misrepresent sustainable post-acquisition earnings. Tronvik quantifies the correction across three cascading margin layers — all from public data.

Layer 1 — GP1

Product Margin Compression

Non-compliant third-country supply chains mask mandatory costs: CE testing, EU representative registration, and local-language documentation. These are not optional — they are structural COGS additions triggered by any post-close compliance programme.

Correction: Mandatory testing, registration, and documentation add fixed costs directly to cost of goods sold, compressing reported GP1.

Layer 2 — GP2

Logistics Margin Attrition

Missing Extended Producer Responsibility (EPR) registration and packaging taxation avoidance across EU member states creates retroactive financial exposure that inflates reported fulfilment margins. Cross-border operators frequently accumulate multi-year EPR liabilities invisible to the data room.

Correction: Retroactive EPR registration and structural compliance fees squeeze fulfilment margins on a recurring, not one-time, basis.

Layer 3 — GP3

Contribution Margin Collapse

Conversion rates engineered through non-compliant dark patterns — fake scarcity timers, restricted cookie consent flows, obfuscated subscription traps — are illegal under EU Omnibus and DSA frameworks. Post-acquisition compliance enforcement causes conversion to normalise to legal baselines, spiking Customer Acquisition Cost.

Correction: Enforcing Omnibus/DSA compliance drops conversion to legal baselines. CAC spikes. Contribution margin collapses. The LTV/CAC model used to justify valuation breaks.

Three Layers. One Week. Pre-LOI.

Every analysis maps the GP1–GP3 cascade using only public signals — storefront data, product listings, logistics footprints, and regulatory filing records. No data room required.

GP1 · Product Margin

Product Margin Security

Cross-reference product portfolios against EU General Product Safety Regulation (GPSR) frameworks and third-country sourcing origins. Expose latent recall risks and the structural compliance costs that will compress product margins at close.

GPSR CE Marking Third-Country Sourcing EU Representative

GP2 · Logistics Margin

Logistics Margin Security

Map fulfilment operations against EPR requirements and packaging taxation across EU member states. Identify retroactive registration exposure, take-back obligations, and structural compliance fees absent from reported EBITDA.

EPR Packaging Tax Cross-border VAT Fulfilment Compliance

GP3 · Contribution Margin

Contribution Margin Security

Audit storefront architectures against the EU Omnibus Directive and Digital Services Act. Identify non-compliant conversion drivers and calculate the true compliant post-close CAC when dark patterns are removed and conversion rates normalise.

Omnibus Directive DSA Dark Patterns Cookie Compliance

Rapid Valuation Discount Leverage. Pre-LOI.

Complex regulatory drift translated into an actionable 5×5 Compliance Risk vs. Financial Impact Matrix within one working week. Designed for deal timelines, not audit cycles.

7

Business days from secure
target deployment to report

5×5

Compliance Risk vs.
Financial Impact Matrix

3

Margin layers analysed:
GP1, GP2, GP3

0

Data room access
required

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Designed for Transaction Security

To protect the absolute integrity of your transaction pipeline, Tronvik does not process target identities, company names, or URLs through web forms or interactive scripts.

All target information is handled exclusively via secure, post-MNDA channels. Initiate with fund identity only — no target names at the first step.
  1. 01

    Initial Contact

    Initiate via corporate email to info@tronvik.com. Provide your fund identity. No target company names or URLs at this stage.

  2. 02

    Conflict Clearance

    Tronvik performs an immediate internal conflict check based solely on your fund identity. No target information is required or accepted.

  3. 03

    Master MNDA Execution

    Issuance and execution of our standard Master Mutual NDA, protecting both your pipeline intent and Tronvik's proprietary 5×5 analysis methodology.

  4. 04

    Secure Channel & Target Deployment

    Post-MNDA execution, a secure direct channel is opened. Target URLs are deployed through this channel only — never via email or public-facing tools.

  5. 05

    Intelligence Delivery

    Actionable Phase 1 Diagnostic Report delivered within 7 business days. Encrypted, password-protected PDF. Light, directional, pre-LOI ready.

See What the Seller Doesn't Show You.

One email starts the process. No web forms. No scripts. No target names until your MNDA is in place.

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Corporate email preferred · Response within one business day